Best Practices Lisa A. Massena, CFA Best Practices Lisa A. Massena, CFA

May I Offer You a Precommitment?

Defaults and Anchors are powerful because they operate on three behavioral principles. They make choices easy. They provide an implicit endorsement. And they endow users with a status quo that they have to actively choose to change. How can you use defaults and anchors to give your users a big nudge toward better outcomes? With Perry Wright of Duke University.

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Thought Leadership Lisa A. Massena, CFA Thought Leadership Lisa A. Massena, CFA

A National Strategy for Financial Inclusion? We like it.

This week we chat with Ida Rademacher, Vice President and Director of Aspen’s Financial Security Program, and Karen Andres, Director of Policy and Market Solutions for the Program. We’re hitting four hot topics: the power of automatic enrollment. What happens when we re-imagine retirement? Innovation among our financial services providers. And maybe most importantly, the call for a national strategy on financial inclusion.

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Best Practices Lisa A. Massena, CFA Best Practices Lisa A. Massena, CFA

Serving Your Users Through Defaults and Anchors

Defaults and Anchors are powerful because they operate on three behavioral principles. They make choices easy. They provide an implicit endorsement. And they endow users with a status quo that they have to actively choose to change. How can you use defaults and anchors to give your users a big nudge toward better outcomes? With Perry Wright of Duke University.

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